Trying many expensive (and not always amazing) beauty products I took things into my own hands in 2020 and launched my own successful natural haircare brand. I really felt there was a huge gap in the market for natural products that performed at a professional standard and made it my life’s mission to create a range completely natural and ethical that really worked. After much study and trial and error I definitely achieved that, however owning a product based business just wasn’t for me, so I sold the company in 2023. From everything I’d learned I was now able to make all my own natural cosmetics at home for myself, my hairdressing clients and friends and family. Always receiving amazing feedback about the products made me think my mission wasn’t over. How could I get these amazing products out to the world without investing in a product-based business again?

That’s when it hit me! I could teach people how to make their own! So formulate & create was born. I can now offer you the ability to make beautiful, high performing natural care products for your entire family or client base FOREVER!

These formulas are a huge step up from the average youtube “recipe” vids suggesting apple cider vinegar and bicarb will fix everything, but still an incredibly easy and short program covering all your natural personal care needs!

I can now deliver to you a full range of hair and beauty products suitable for your entire family in a quick 8 lesson course guide, 8 beauty formulas that have been years in the making, and 8 educational videos that will change how you live, how you spend, and help you make healthier choices for your entire household. No unnecessary marketing rubbish. Just real guidance and the opportunity to be part of an educational community encouraging healthier, more sustainable living and more ethical beauty practices.